YouView loses court row over name

YouView loses court row over name


Internet TV service YouView may have to change its name after the High Court ruled it had infringed another company’s trademark.

Telecoms firm Total registered the name YourView for one of its online portal products in 2006.

A judge ruled that YouView was “confusingly similar” to YourView.

Total said it would now apply for an injunction to prevent further use of the YouView brand. YouView said it planned to appeal.

In a statement, YouView said: “We maintain there is no confusion between our consumer-facing TV service, YouView, and the business-to-business billing platform, Yourview, provided by Total Ltd.”

But Total’s lawyer Paul Gordon said: “Total’s rights were plainly infringed and it had to stand firm against a much larger and better-funded opponent.